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Regional Brand Manager (Turkey)
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Regional Brand Manager (Turkey)

International publisher and video game developer is looking for a Regional Brand Manager (Turkey) for a client-based sports project.

Responsibilities:

  • Development and implementation of communication strategy, cooperation with advertising companies in areas of creative conceptualization and development of ad campaigns, development of promotional strategy and solutions for projects and brands in Turkey
  • Formulating Key Messages and communicating brand positioning via various communication channels
  • Media planning
  • Budgeting
  • Marketing cost control
  • Production control and placement of ads via online channels
  • Cost-effectiveness analysis of ongoing campaigns
  • Measurement of brand awareness, brand health analysis, monitoring key brand metrics in comparison with direct market competitors
  • Marketing research, consumer segmentation, target audience research and analysis in comparison with competitors

Requirements:

  • Experience in gaming companies and knowledge of the video game industry
  • 1 year of experience in gaming brand management and communication development
  • Experience in creative and strategic management of media agencies and advertising contractors (setting tasks, briefing, QA and task execution control)
  • Refined marketing, brand management, and user relations knowledge and skills
  • Advanced Turkish proficiency
  • Upper-Intermediate English proficiency or higher
  • Analytical skills, strategic thinking, and experience with analytical tools

Conditions:

  • Opportunity to work with the best gaming apps from leading international developers
  • Excellent career prospects
  • Salary level will be discussed individually with the suitable candidates


Other benefits:

  • Friendly team of young professionals
  • Flexible work schedule
  • Corporate university
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